Bang Energy CEO Jack Owoc and Monster Energy are in the midst of a legal battle and it does not look great for Monster at the moment. Bang is simply outselling Monster, and their stocks are on opposite ends of the spectrum, so it’s a rough current situation for the longtime energy drink manufacturer.
Bang’s CEO Jack Owoc wrote a lengthy Instagram post to negate any claims against his company after Monster filed a lawsuit accusing Bang Energy of false advertising and business malfeasance… while calling one of the products with creatine in it “a hoax” and saying there’s no creatine in it.
“BANG CRUSHING MONSTER!
Monster Energy Drink recently amended its frivolous and meritless lawsuit against VPX and I complaining about Bang energy’s significant market growth. Monster’s legal complaint is similar to a three-year-old toddler crying out to their mother for help. It’s not only embarrassing it’s downright pathetic. HELP ME MOMMY, BANG IS TAKING ALL OF OUR BUSINESS.”
Bang’s CEO claims Monster filed the lawsuit because they’re losing business to the newer company and then he filed his own lawsuit against Monster Energy for copyright infringement after Monster was accused of pirating Bang’s “body fuel” catchphrase. Bang also accused Monster of creating the knockoff product “Reign” creating unfair competition.
Stay tuned to see how the legal battle between the two energy drink giants unfolds.